Shailesh Shukla, VP Marketing and Product at Instart Logic Executive And Retail Client
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Shailesh Shukla


VP Marketing and Product
Instart Logic Executive And Retail Client

Check out the incredible speaker line-up to see who will be joining Shailesh.

Download The Latest Agenda

Main Conference Day One - Tuesday Feb. 23rd

Thursday, November 2nd, 2017


16:20 Dirty Secrets Of Web Performance

The Internet has changed substantially over the past few decades, and particularly over the past few years. Infrastructure has evolved, delivery media has evolved, software has evolved, browsers have evolved, and web sites have evolved. Visors have expectations that pages should load faster, eCommerce departments want to drive higher conversions, and IT teams are challenged with finding the optimal tradeoff between performance and rich experiences. The truth is that web performance is a maze and the internet is a jungle.

Join us as we reveal five dirty little secrets of web performance and how you can use this data to improve conversations with your IT team on delivering a better user experience.

• Every user gets a different experience

• Most metrics don’t represent real life

• Averages obscure the truth

• User perception matters more than numbers

• Metrics can lie