eTail West 2016 (past event)
February 22 - 25, 2016
1.888.482.6012
Reid Bryant
Data Scientist
Brooks Bell
Check out the incredible speaker line-up to see who will be joining Reid.
Download The Latest AgendaMain Conference Day One - Tuesday Feb. 23rd
Thursday, November 2nd, 2017
15:50 Testing Panel Discussion: Reconsidering Testing Strategies To Be More Efficient And Get The Results You Need
Setting up testing programs is one thing, getting results from those tests that really help move the needle for your business is another. Without testing, it is impossible to understand what is working for your business and why – this panel dissects testing programs, and how to be more efficient so you can make needed adjustments to your programs.
- How are you setting up your testing programs? What is the first step?
- What pitfalls should be avoided when generating testing programs?
- How can you enable being able to test something and making the necessary adjustments to drive engagement and conversion?