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Nicole Barber


Site Merchandising and Marketing Manager
Modcloth

Check out the incredible speaker line-up to see who will be joining Nicole.

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UX, Merchandising & Design Summit - Monday Feb. 22nd

Tuesday, May 2nd, 2017


13:40 Panel Discussion: Leveraging User Generated Content To Make Your Site Content A One Stop Shop For Customers

UGC is still extremely important to drive customers to complete the purchase. And this panel is all things UGC. How are you generating this content? Are you only using reviews? What’s in the future for UGC? Take some time to thoroughly map out your UGC strategy, and attend this dynamic panel.

• Who are you partnering with for UGC?

• How did you adjust the content on your site to incorporate UGC?

• After you get the UGC, where do you put it?

• How can you have a Q&A forum on your site that doesn’t require a ton of resources?