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Nick Marvik

eCommerce Marketing Manager, Demand Generation
evo

Nick Marvik is the eCommerce Marketing Manager of Demand Generation for evo.com – a lifestyle and actions sports multi-channel retailer named one of the top 500 eCommerce sites by Internet Retailer. At evo Nick manages SEO, online advertising and content initiatives that make up roughly 60% of the web traffic driven to evo.com.

Previously Nick was a senior consultant at Distilled, a leading search and content marketing agency. There he got to lead search marketing strategy and execution for some of the biggest brands online today. Prior to Distilled, Nick was at Amazon working on their eCommerce product, Amazon Webstore. At Amazon, Nick was responsible for coordinating B2B content programs helping to drive demand and incremental leads for their turnkey eCommerce solution.

A driven entrepreneur and marketer by nature, Nick also founded Northwest Tech (NWT3K.com) – a direct-to-consumer eCommerce brand that’s become the leader in customizable ski and snowboard outerwear. Follow Nick on Twitter at @NickMarvik.

Check out the incredible speaker line-up to see who will be joining Nick.

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UX, Merchandising & Design Summit - Monday Feb. 22nd

Tuesday, May 2nd, 2017

13:40 Panel Discussion: Leveraging User Generated Content To Make Your Site Content A One Stop Shop For Customers

UGC is still extremely important to drive customers to complete the purchase. And this panel is all things UGC. How are you generating this content? Are you only using reviews? What’s in the future for UGC? Take some time to thoroughly map out your UGC strategy, and attend this dynamic panel.

• Who are you partnering with for UGC?

• How did you adjust the content on your site to incorporate UGC?

• After you get the UGC, where do you put it?

• How can you have a Q&A forum on your site that doesn’t require a ton of resources?