Mike Hondorp, Brand Development Lead at Instagram
Instagram Logo

Mike Hondorp


Brand Development Lead
Instagram

Check out the incredible speaker line-up to see who will be joining Mike.

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Main Conference Day Three - Thursday Feb. 25th

Tuesday, January 2nd, 2018


10:05 Keynote Interactive Tutorial: Unlocking Instagram — Connecting In A Mobile-First World

In this session, Instagram’s Mike Hondorp will showcase the most recent developments on the platform, and give an interactive overview on how e-commerce companies can reach target audiences where they are spending the bulk of their time — on mobile.

Learn how top-tier brands around the world have found success marketing to their core consumers on Instagram, with examples of results-oriented campaigns, the power of advertising with content native to Instagram’s visually inspired community and how retailers are leveraging the platform for full-funnel marketing objectives.

  • How to approach specific challenges retailers are facing on digital platforms and Instagram
  • Real life examples of retailers who are succeeding on the platform and specific best practices as to how to move the needle for your brand
  • What’s to come for Instagram, and how e-commerce companies can jump on these developments to reach their target buyers