eTail West 2016 (past event)
February 22 - 25, 2016
1.888.482.6012
Kendall Hulet
SVP Product
Ancestry.com
Check out the incredible speaker line-up to see who will be joining Kendall.
Download The Latest AgendaUX, Merchandising & Design Summit - Monday Feb. 22nd
Tuesday, May 2nd, 2017
09:20 Keynote: Leveraging Data To Create An Immersive Customer Experience
As a leader with more than 20 years of experience preserving and aggregating data, Ancestry has become the largest family history and consumer genetics company. This session will explore the journey of leveraging anonymized data to understand customer behaviors, patterns and trends to influence re-designs, and iterating product design to meet customer needs from inception to the present-day mobile-first world. Kendall Hulet, SVP of product at Ancestry will breakdown the challenges, best practices and lessons learned in order to transform how you view, share, analyze and leverage data for optimal UX and UI and an immersive end-user experience.