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Jonathan Bradbury

Director Global eCommerce
Munchkin

Jonathan has brought optimal personalized experiences to the consumer on various mediums through the use of modern marketing techniques coupled with advanced technical skills for over 12 years. He has brought digital success to Fortune 500 companies making children’s video games, movie titles, and toys. Most recently, Jonathan had been building advanced online marketing and shopping experiences for top brands in the children’s and baby categories. He is always looking for emerging technology that can improve digital experiences and make consumers’ lives easier.

Follow Jonathan on Twitter @Munchkin_Inc

Check out the incredible speaker line-up to see who will be joining Jonathan.

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Main Conference Day Two - Wednesday Feb. 24th

Saturday, December 2nd, 2017

16:25 Growing More Share Of Brand, No Matter Where Your Products Are Sold

How do branded manufacturers think about the omni-channel customer experience? This session reviews how one company has removed friction within the purchase process, and worked with partners to increase their bottom line.

Examining omni-channel from a branded manufacturer lens

Removing channel friction and keeping in mind that a happy customer benefits brands and retail partners

Removing the friction in the purchase path for every retailer that sells your brand

Rewarding customers as manufacturers via loyalty programs

Driving high quality traffic that converts and working with your retail partners for everyone’s mutual benefit

Changing your culture around selling direct (even how your products are developed)

Driving incremental volume and growing market share

Moving to more of a “customer first” mindset instead of “buyer first” in terms of product development