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John Kim

VP Pricing & Profitability
Wayfair

John S. Kim is the Vice President of Pricing and Profitability globally for Wayfair, where he created an in-house dynamic pricing function that incorporates competitive intelligence, price optimization algorithms, and contribution margin metrics. Previously, he led the Clinton Foundation's Applied Analytics Team and managed the Ethiopia office for its health access initiative. He also directed e-commerce for Horizon Hobby and worked as a consultant at Bain & Company in its Private Equity Group and e-commerce practice.

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UX, Merchandising & Design Summit - Monday Feb. 22nd

Tuesday, May 2nd, 2017

14:35 Closing Keynote Pricing Panel Discussion: Retail Pricing In The Age Of Online Transparency

Pricing in today’s retail landscape is difficult to the say the least. Consumers demand to know more about products, including price comparison shopping, and access to this information is literally at their fingertips. How are you managing your pricing strategy? Are you engaging in price personalization at all? Do you feel that your margins can increase? This session tackles pricing from every angle. You’ll walk away with tactics to increase your margins, guaranteed.

• Developing strategies for avoiding the race to the bottom

• Reviewing dynamic pricing

• Looking at price personalization

• Checking out omni-channel price parity

• Taking a look at competitive intelligence in terms of pricing