View the Latest Edition of eTail West Here

View All Speakers

Anoop Kulshreshtha

VP Digital Technology
Barneys New York

Anoop Kulshreshtha is the Vice President for digitaltechnology at Barneys New York. He has 15 years of experience in architectingand implementing eCommerce and digital transformation solutions. His key areasof interest are omnichannel strategy, master data management, service orientedarchitecture, mobile computing, business process reengineering and crosschannel digital strategy. Anoop joined Barneys a year ago and since then hashelped company launch its new upgraded website, iPad app, iPhone app andmodernize middleware powering digital business. Redesigned Barneys iPad appmost recently won the Webby award for best shopping experience. Prior toBarneys, Anoop served as director of web technology at The Vitamin Shoppe wherehe was actively engaged in creating omni-channel strategy for the organization.Anoop has also led eCommerce and multi-channel projects at New York &Company. Anoop has architected and managed large enterprise & eCommerceintegration projects at organizations like Pepsico and Avis-Budget.

Check out the incredible speaker line-up to see who will be joining Anoop.

Download The Latest Agenda

Main Conference Day One - Tuesday Feb. 23rd

Thursday, November 2nd, 2017

12:00 Keynote Panel Discussion: Migrating To An Omnichannel Philosophy: Assessing Technology, Resources And Strategies

The retail landscape is changing so rapidly, that the omni-channel experience has become a key differentiator for many businesses today. But there are multiple barriers to success – which include internal strategy development, deployment of technology, resourcing, and much more. Our panelists will discuss tried and true methods to not only compete, but dominate as a omni-channel player today.

Determining whether omni-channel is more than a rebranded multi-channel term

Outlining and defining seamless experiences in all channels

Infusing omni-channel into your company culture and philosophy

Developing an overall picture of your customer as the foundation for your strategy