Jon Panella, VP Technology, Global CEP Strategy Lead at Sapient
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Jon Panella


VP Technology, Global CEP Strategy Lead
Sapient

Check out the incredible speaker line-up to see who will be joining Jon.

Download The Latest Agenda

Main Conference Day One - Tuesday Feb. 23rd

Thursday, November 2nd, 2017


14:00 Omni-Channel Panel Discussion: Taking A Close Look At Organizational Structures To Handle The Challenge Of Omni-channel

Omni-channel success becomes with an org structure that truly supports the goals of your program. Curious to see how other top retailers are organizing themselves around omni-channel? Their reporting structures, KPIs, metrics and more? This is your must attend for the event.


  • Where does ecomm report?
  • How do you handle marketing when you are trying to string together a holistic brand experience?
  • Who is the decision maker on digital?
  • How are you handling buying? Are there different buyers for online vs. in-store? Or are they done together?
  • Who owns P&L for ecomm?